Done-For-You Marketing for Founder-Led Businesses | Theory Media
A marketing firm for founder-led businesses Austin, Texas
Done-for-you marketing

Done-for-you marketing. We build it, then we run it.

For founder-led businesses. Not a plan you go execute, not a dashboard you go read. We build the funnels, the paid acquisition, the content, and the measurement, we run them on a cadence, and we answer for the number at the end.

Theory Media
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Built & run, not advised
01
01 · What done-for-you actually means

Everyone says done-for-you. Almost nobody carries the outcome.

The phrase has been worn smooth. It gets used for a content calendar, a template pack, a monthly report on activity nobody asked for. If the deliverable is still a document you have to act on, it was never done for you.

Here it means the firm builds the marketing and the firm runs it. You do not receive a strategy to implement. You receive the built thing and the result it produced, measured against a small number of business numbers we agreed before starting. The strategy and the playbooks come with it, as the record of the work, not as your homework.

02 · What we can see before you hire us

Eight businesses. Eight cities. One afternoon.

The diagnostic examines six areas: the foundation, the funnel, the channels, the site, the measurement, and the competitive picture. Most of that work does not photograph. This slice does, so here it is, run on strangers.

On 09 July 2026 we ran the same measurement on eight businesses in eight unrelated industries and eight cities. Forty-nine points on a grid across each metro, asking Google what a buyer standing at each point would be shown.

Nobody paid for these. We did not choose the businesses. Each is simply the first result the tool returned for that trade in that city, a rule fixed in writing before the first scan ran, so we could not pick the ones that flattered the point.

BusinessVisibility across the metroRank
Immigration lawHouston
Appears anywhere on the grid49 of 49
Ranks top three · share of local voice85.71%
1.96avg rank
RoofingTampa
Appears anywhere on the grid46 of 49
Ranks top three · share of local voice51.02%
6.04avg rank
Wedding photographyRichmond
Appears anywhere on the grid49 of 49
Ranks top three · share of local voice46.94%
3.98avg rank
ChiropracticBoise
Appears anywhere on the grid40 of 49
Ranks top three · share of local voice26.53%
6.15avg rank
Personal trainingPortland
Appears anywhere on the grid3 of 49
Ranks top three · share of local voice2.04%
10.67avg rank
BookkeepingCharlotte
Appears anywhere on the grid23 of 49
Ranks top three · share of local voice0.00%
11.35avg rank
LandscapingSacramento
Appears anywhere on the grid23 of 49
Ranks top three · share of local voice0.00%
12.57avg rank
HVACKansas City
Appears anywhere on the grid11 of 49
Ranks top three · share of local voice0.00%
13.18avg rank

Local Falcon · 7×7 grid · 8-mile radius · 09/07/2026 · anonymized by trade and city. Share of local voice counts only top-three placements. Every figure above traces to a dated scan we can produce on request.

The finding most tools hide

Being seen and being chosen are two different numbers.

The Charlotte bookkeeper appears at 23 of 49 points across the metro and scores zero share of local voice. So does the Kansas City HVAC firm, which appears at only 11. Identical headline number. Completely different businesses, completely different problems, completely different cost to fix.

Why it matters to you

A firm that reports one number is guessing at the other.

One of those businesses is visible everywhere and persuasive nowhere: the listing loses on reviews, category, and proximity signals. The other is simply absent from most of its own city. Prescribing the same work to both is how retainers get spent without moving revenue.

Run this on your business, free Or buy the $297 Finding Every figure sourced. Every scan dated. Nothing stated from memory.
03 · What we build and run

The whole system, not a channel.

Marketing fails at the seams. We build the parts and the connections between them, because a good ad pointed at a leaking page is an expensive way to learn nothing.

01

Acquisition

Paid search and paid social, built and managed. Budget moves toward what produces revenue and away from what produces activity.

02

Funnels and conversion

Landing pages, offers, forms, and the path from a stranger's first click to a booked, paying customer.

03

Search and AI visibility

Where you appear on the map, in organic results, and in the answers buyers now get from machines instead of links.

04

Content and email

The work that compounds. Written to be found and to be believed, not to hit a word count.

05

Measurement

Tracking that tells the truth. Most accounts we open are optimizing against an event that does not mean what the owner thinks it means.

06

Campaign creative

Photography and campaign assets produced in-house, art-directed to the campaign, on our standard and our timeline.

04 · How it starts

Nothing gets built before the diagnosis.

Action before diagnosis is expensive guessing. Every engagement opens with a fixed-scope Growth Diagnostic, and it credits into your first month.

01

Free call

Twenty-five minutes. We tell you honestly whether this is a fit, including when it is not.

02

Growth Diagnostic

$2,500, fixed scope. The real problem, the highest-leverage moves, the order to make them. Credited to month one.

03

Build and run

From $8,000 per month. We build the highest-leverage pieces first and run them on a cadence, changing one thing at a time.

04

Report the truth

Against a few real measures, at thirty, sixty, and ninety days. Including when a number is down.

05
05 · Questions

What founders ask before they hire a firm.

What is done-for-you marketing?+
The firm builds and runs the marketing instead of handing you a plan to execute. Funnels, paid acquisition, content, and the measurement behind them are built, launched, and managed by us, and we are accountable for the result. If the deliverable is a document you still have to act on, it was not done for you.
How much does it cost?+
Done-For-You starts at $8,000 per month. Before that, the Growth Diagnostic is $2,500, fixed scope, and becomes your first month if you continue. A Local Visibility Finding, a real scan of your business like the eight above, is $297 and yours to keep. The first conversation is free.
How is this different from an agency retainer?+
Most agencies execute a scope and report activity. We agree a small number of business measures before the work starts and report against those, honestly, including when they are bad. You also work with the person who does the work, not an account manager relaying to a team you never meet.
Why not use AI tools instead?+
The automated platforms sell you instructions or output and disclaim the result in their own terms of service. Read them. We do the opposite: we build it, run it, and answer for whether it produced revenue. By our own rule, anything we hand you that you could have generated yourself in an afternoon does not ship.
Am I locked in?+
The initial term is a quarter, because meaningful marketing results do not appear in weeks. After that it is month to month with a clear notice period. We earn retention by continuing to deliver.
Do you work with businesses outside Austin?+
Yes. The firm is based in Austin and works with founder-led businesses across the United States. The eight businesses measured above sit in eight different cities, none of them ours.
Start here

Find out what is actually holding you back.

A free 25-minute call. If it makes sense, the Growth Diagnostic is the next step, and it credits into month one. No long contract, no pitch dressed up as a service.